RealHunt: 19,920 people in 11 days with €0 on ads.
How a ranking of cheap homes grew from posts people wanted to share, measured on the site and not on social media.
The numbers
516,173views of one post on X
19,920people on RealHunt in 11 days
13,205of them in a single day
360accounts created
What we did
Instead of paying for ads, we posted things people want to share: a home on Lake Como for €46,000, Italy with sea views for €39,000, a whole house in Italy for €13,000.
Each post sent people to a product we own. Between 13 and 23 September 2026, 15,544 visitors came to RealHunt from X; 122 joined the newsletter and 148 set a price alert.
The site was ready for the spike: pages that load fast, a clear next step on every page and alerts that bring people back.
What you can take from it
- Give people something they want to share and point it at something you own.
- Measure on your site, not on the platform: views are not customers.
- Prepare the product for the day it works: one lucky post is useless if the site falls over.
Want the same for your company?
Tell me where you are and where you want to be.